Feedbackly – Where it all began
Jaakko Männistö
May 14, 2019
Happiness is a core aspect of human existence. Everyone is in the pursuit of happiness from the moment they take their first steps. But we have
ROI of customer experience
Jaakko Männistö
February 19, 2019
One of the great dilemmas of building a successful company is knowing that your customer experience strategy is important, but not having the numbers to
Customer experience trends for 2019 – Customer journey reborn
Jaakko Männistö
January 25, 2019
Customer journey will be reborn and start breaking down silos By now, the concept of customer journey has been known for a quite some time.
Feedbackly Goes To Portugal
Jaakko Männistö
October 12, 2018
We tend to be more productive in the sun, and one of the things we as a team look forward to the most is our
City of Helsinki Teams Up with Feedbackly to Improve Recreational Facilities
Jaakko Männistö
October 1, 2018
The City of Helsinki operates public recreation facilities to serve over half a million residents in the area, and have done so for decades. Helsinki
Why Should You Care About Customer Experience?
Jaakko Männistö
September 26, 2018
Customer experience is a term that has been added to the public lexicon steadily over the past 15 years, and is more quickly becoming a
The True Cost of Bad Customer Experiences
Jaakko Männistö
September 17, 2018
Imagine this: You’re doing everything you can to grow your business. You’ve redesigned your website, you’re sales team is working hard, and you are indeed
Understanding and Implementing Behavioral Segmentation in the Customer Journey
Jaakko Männistö
September 3, 2018
Businesses use customer segmentation to group customers and potential customers into categories (segments) based on similar characteristics. Those characteristics can be based on demographics, buying
How Can You Compete Against Amazon?
Jaakko Männistö
August 29, 2018
It’s a great time to shop online. Supply chains are becoming more efficient, shipping methods are getting cheaper, and now more than ever people from
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