How to Move from NPS to EVI®?

Net Promoter Score (NPS) is a glorified metric in the field of customer experience. Sure enough, the simple question of how likely a customer is willing to recommend the business to others captures many aspects like satisfaction, loyalty, and retention rate. So, in many ways, NPS seems to appear as the only number that you […]

What is Emotional Value Index®?

Emotional Value Index (EVI®) is a CX KPI designed to measure emotional experience. It tries to capture customers’ emotional engagement with the brand as they go through different stages of the customer journey. In this regard, emotional experience is customer experience evaluated using emotions.

Why EVI® Is a Big Hit in CX Today

Bullseye

Emotional Value Index (EVI®) is a relatively new KPI to hit the CX industry in recent times. But, it is quickly becoming one of the most popular metrics for its impressive delivery of results, analysis, and performance! EVI® is a KPI designed to track, measure, and analyze the emotional experience. Through EVI® surveys, you can […]

Feedbackly Vs. QuestionPro – Which CX Software Is Better?

Questions

Selecting the right CX software for your business is quite a task. With so many options available in the market and different pricing models, you might be confused as to which is better. The question to ask is which platform will go above and beyond to help you create a fabulous experience for your clients. […]

Measuring Emotional Value Index (EVI®) throughout the Customer Journey

Emojis

EVI® is a CX metric designed to measure customers’ emotional experience with the brand. It is a KPI that helps you track, measure, and analyze how customers feel about your business and understand its impact. The benefit of Emotional Value Index (EVI®) is that it can be applied to any phase of the customer journey, […]

5 Reasons Why Retail Businesses Love Feedbackly

Clothes

If you are in the retail business, you would have access to a lot of customer feedback as you interact directly with customers. It offers you a treasure trove of data about your customers and their expectations and perceptions of your business. Did you know that you can profit and grow significantly with customer feedback? […]

How to Translate Your Customer Feedback Data into Numbers?

Numbers

You might be familiar with the benefits of collecting customer feedback and how to do it using numerous channels and KPI surveys. But do you know how to optimize its rewards? If not, you are not alone. Although many businesses have increased their focus on gathering customer feedback data, they are not sure how to […]

What is Customer Emotion? The Must Know

Women jump

Lately, there’s a lot of priority given to customer emotions in the field of customer experience. Brands that are in the know about its impact are so focused on evoking the right customer emotions that are profitable for their business. But what is customer emotion? Customer emotions refer to the emotions that customers experience when […]