How to Align CX with Business Objectives for Maximum Impact

aligning CX with business objectives

Aligning CX with business objectives can have a profound impact on your organization’s performance and overall growth. In fact, a report by Forrester shows that a strong customer experience (CX) can lead to a 1.6x increase in customer lifetime value and a 1.9x increase in retention. Therefore, it’s essential that your CX initiatives align closely […]