Reduce Shopping Cart Abandonment with Better CX
There’s nothing more disappointing than a customer abandoning their shopping cart. You invest so much into attracting them to your business. But for some reason or the other, they do not complete the purchase. Sadly, the average cart abandonment rate is around 88% at present. (Source: Statista) Obviously, something must have gone wrong somewhere, and […]
ROI of customer experience
One of the great dilemmas of building a successful company is knowing that your customer experience strategy is important, but not having the numbers to prove it. Return on investment is a financial calculation, and while creating better customer experience is proven to be correlated with an increase in loyal customers, it is difficult to prove […]
The True Cost of Bad Customer Experiences
Imagine this: You’re doing everything you can to grow your business. You’ve redesigned your website, you’re sales team is working hard, and you are indeed getting new customers. But your customer churn is through the roof, and you don’t even know if your customers are satisfied. What’s worse, you’re running out of ideas and your […]
Why Is Customer Experience So Important To Measure?
There’s a lot of buzz right now about customer experience (CX), and why it’s the next big thing for companies to differentiate themselves in a competitive market. But what are people really saying? By dedicating themselves to a better customer experience, companies can reap many benefits including higher revenues and retention, happier employees, more recognition, […]
Why You Should Pay More Attention To Your Promoters
It is hard to find a company these days that does not want to listen to its customers. However, only a select few have truly mastered this art. One of the most common mistakes we see is only focusing on negative feedback or detractors in the Net Promoter Score terminology.
How to build customer loyalty – 5 simple tips
Getting customers is hard so why not try to keep the current ones even longer? Keeping them should be easier than getting new ones. You know them already, you know what they want and you know what they expect of you – or do you? With fierce competitors building communities and aggressively marketing on price, […]
What is Net Promoter Score (NPS)?
In the world of data, Net Promoter Score or NPS has risen to be one of the most used metric to measure customer experiences.
Why is it important to measure customer satisfaction?
More organizations are utilizing online surveys as a method of capturing satisfaction feedback from their customers. Propels in innovation in the course of recent years have made it exceptionally savvy to gather a lot of information on a constant basis. Furthermore, organizations are starting to hop onto the temporary fad to accumulate their customer experience […]