CSAT vs. NPS – What, Why, When
CSAT and NPS are two metrics that tell you how much your customers like you, albeit differently. They both hold important positions in the realm of CX, helping brands measure and improve their customer journeys consistently. Before we delve into the saga of CSAT vs. NPS, let us decode these metrics and understand their purpose […]
How to Measure Customer Satisfaction?
The importance of customer satisfaction for a business needs no special emphasis. Satisfied customers are likely to purchase more, recommend your product to others, and also become loyal customers of your business. Satisfaction also implies how well a brand meets its client expectations. So, a business’s success is tied to happy customers. Measuring client satisfaction […]
Top 4 Customer Experience KPIs for 2023
Customer Experience (CX) is important for your brand’s growth, and it’s only gaining more momentum every year. Unarguably, a good CX program needs Key Performance Indicators (KPIs). They help you measure and improve different aspects of CX, like customer satisfaction, loyalty, and happiness! If you hope to step up your CX game this year and […]
Alternative for CSAT – Emotional Value Index EVI®
Customer satisfaction is a paramount factor for the success of a business. After all, you can only thrive in the market as long as you have a client base. So, keeping your customers happy is the secret to keeping the wheels moving. Businesses use different metrics to determine how customers feel during the buying journey. […]
Top 4 asiakaskokemuksen mittarit
Millä asiakaskokemuksen mittareilla mittaat asiakaspalvelusi laatua ja toimivuutta? Ovatko mittarisi riittävät määrittämään todellisen asiakaskokemuksen tason? Nykyään pelkkä NPS, CSAT tai CES ei enää riitä. Tarvitset ne kaikki tai ehkä jotain aivan täysin muuta. Asiakaskokemus on ollut kuuma keskustelun aihe jo noin kymmenen vuotta mutta tämä trendi ei ota laantuakseen, sillä asiakaskokemuksen merkitys kilpailuetuna vain kasvaa. […]
Why Was Emotional Value Index (EVI®) Developed
Emotional Value Index (EVI®), in a word, is brilliant. Not to brag, but the many client testimonials and data prove it to be one of the most effective and versatile CX metrics available today. In this article, we explain why it was developed and how it resolves the drawbacks of other CX metrics. The shift […]
CX KPIs to Measure Across Your Customer Journey
Customers love to do business with companies that offer them a happy, rewarding, and effortless experience. Brands that provide a phenomenal customer journey by making their customers feel on top of the world enjoy consistent and high revenue. CX KPIs help you track and measure the quality and efficacy of the customer journey and fine-tune […]
3 Ways to Improve Your eCommerce Customer Journey
When it comes to the realm of eCommerce, customers have so many choices. So, the decision to switch from one alternative to another can happen in the blink of an eye. Customers are no longer looking for an online store to just buy things. They are searching for eCommerce stores that offer them a different, […]
Case Study: How IVALO.COM Doubled Its Customer Retention Rate in 6 Months
IVALO.COM boosted their NPS by a magical 41% and doubled the customer retention rate only during the time of 6 months. Feedbackly had a chance to meet with their Chief Digital Officer Hanna Sairinen to discuss and learn how they did it. We are now excited to share this inspirational story also with you. First, a […]