ROI of customer experience
One of the great dilemmas of building a successful company is knowing that your customer experience strategy is important, but not having the numbers to prove it. Return on investment is a financial calculation, and while creating better customer experience is proven to be correlated with an increase in loyal customers, it is difficult to prove […]
The True Cost of Bad Customer Experiences
Imagine this: You’re doing everything you can to grow your business. You’ve redesigned your website, you’re sales team is working hard, and you are indeed getting new customers. But your customer churn is through the roof, and you don’t even know if your customers are satisfied. What’s worse, you’re running out of ideas and your […]
How Can You Compete Against Amazon?
It’s a great time to shop online. Supply chains are becoming more efficient, shipping methods are getting cheaper, and now more than ever people from all corners of the world can have their favourite products shipped straight to their front door. Amazon is taking advantage of this more than any other company in the world […]
Add Metadata To Your Feedbackly Surveys
A useful feature in Feedbackly is adding metadata to the feedback you collect. This enables you to segment feedback, identify users with their id’s, add transaction details like sums, or whatever you can think of! Adding metadata to your surveys gives you more control over customer data and gives you the opportunity to organize your […]
The Possibilities of Multiple Choice and Question logic
With Feedbackly, you can create surveys using any one of our 8 question types. One of the most useful and versatile types is the ‘word choice’ option. This is one of the more traditional question types that has been used in customer surveys for decades. With Feedbackly’s Q3 2017 product release, we are giving our […]
Question Sampling With Feedbackly
Some of the most requested features from our users relate to managing statistics and adding more functionality to add statistical significance to their feedback data. Not only does this make your data more meaningful, it allows you to make more powerful business decisions (and be more confident in those decisions). Feedbackly is the only feedback […]
3 Easy Ways To Improve Your Customer Feedback Measurement Strategy
The biggest mistake that a customer service manager can make is assuming that anecdotal evidence is sufficient in properly identifying the overall satisfaction of your customers. Many companies just assume that their customers are happy or worse yet, they fall victim to confirmation bias when looking through support requests or customer feedback. After years of […]
5 Reasons Why You Should Invest in Improving Customer Experience
Over the past few decades, there has been research at length about the value of optimizing your customer touch points and how important it is to get your customer – facing workers the tools and information they need to provide a better customer experience.
Why You Should Pay More Attention To Your Promoters
It is hard to find a company these days that does not want to listen to its customers. However, only a select few have truly mastered this art. One of the most common mistakes we see is only focusing on negative feedback or detractors in the Net Promoter Score terminology.