FREE EBOOK – How to Build a Customer Experience Strategy
How do you create an effective customer experience strategy? It’s definitely not a short-term plan. Building a CX strategy takes effective planning, management of resources, and use of the right tools. It’s integral to the culture of your company. The best way to turn knowledge into wisdom is through practice, and for that you’ll need […]
3 Easy Ways To Improve Your Customer Feedback Measurement Strategy
The biggest mistake that a customer service manager can make is assuming that anecdotal evidence is sufficient in properly identifying the overall satisfaction of your customers. Many companies just assume that their customers are happy or worse yet, they fall victim to confirmation bias when looking through support requests or customer feedback. After years of […]