The Importance of CX in Retail: Why It Matters More than Ever?
As businesses that directly engage with the end user, retail brands cannot ignore the impact of customer experience. Faced with tough competition and demanding customers, they are forced to step up their game or fall behind the market. Building strong relationships with customers is crucial to your retail brand’s success, and customer experience is your […]
What is Customer Satisfaction Score (CSAT)?
If customers are the lifeblood of a business, their satisfaction is what will keep it running. It is important that brands keep track of customer satisfaction consistently to identify what they do well and focus on what they could do better. CSAT is one of the popular metrics used for this purpose. But does it […]
Free Webinar: New Standard in CX – Measuring Customer Emotions
Join our webinar with Zendesk to learn how companies can build stronger customer relationships and drive growth with the help of customer emotion data! Date: Wednesday, May 3 Time: 12 PM BST (UTC +1) / 2 PM EEST (UTC +3) Running time: 45 min >> Enjoy your free recording here The power of emotions can’t […]
4 Reasons Why You Should Measure Emotional Value Index
Emotions play a crucial role in customers’ decisions to purchase and recommend products to others. However, measuring something as complex and inconsistent as emotions is not easy. The Emotional Value Index (EVI®) is a metric that helps brands measure customer emotions and understand how they affect purchasing decisions. It is a standardized way of looking […]
How to Create a Customer Journey Map
Customer behavior is a complex phenomenon that evolves continuously. While it’s difficult to fit it within a framework, understanding your customers and forecasting how they will behave can help businesses to a great extent. A customer journey or buying journey encompasses every interaction that a customer has with the business from beginning to end. Think […]
A message to our customers and friends: This is the New Era of Customer Experience – Feedbackly 3.0
Feedbackly began with a mission to help businesses truly understand their customers and improve their experiences through valuable customer feedback. We’ve turned that mission into a reality with our powerful customer experience management platform and pioneering within Emotional Experience. Today, our team of dedicated professionals is constantly striving to innovate and improve our products to […]
Feedbackly – Not Your Ordinary CX Software
Have you ever wondered why Feedbackly is so popular? Well, it’s no surprise, given that we have cultivated a reputation for being an iconic, if not the best CX software provider for years! Over the years, we have helped clients from different sectors create killer CXM programs and get on board with their customer expectations. […]
Feedbackly + Aiwifi: Turning WiFi networks into powerful feedback touchpoints
Collaboration is what makes the magic happen, and that’s why aiwifi and Feedbackly have partnered to offer their customers comprehensive customer experience solutions specifically for WiFi networks. Aiwifi is a fast-growing company that offers AI-based Wifi marketing analytics and loyalty system for businesses of all sizes. Feedbackly, the other partner of this collaboration, is a […]
What is a Good NPS Score?
It is costlier to attract a new customer than to retain an existing one. This much has been clear for those of us heavily invested in the field of CX. Therefore, it’s important that businesses focus heavily on building customer loyalty. It not only helps in retaining clients but also attracts leads through word-of-mouth marketing. […]