How to Attract More Customers with Better CX?

Happy customer experience

The ultimate motive of any business is to have a strong customer base that helps it grow, thrive, and compete in the market efficiently. If you are struggling to attract new customers and have exhausted a variety of marketing techniques, now is the time to realign your strategy.  Customer Experience (CX) is the wow-factor of […]

Feedbackly – Medallia But Better!

real-time customer journey analyses

Just some time ago I created a post “Qualtrics but better!” and some of the readers commented back, but what about Medallia? Well, that is an interesting question as Medallia and Qualtrics come to the market from the very same angle of being more expensive and not that robust enterprise software for the really heavy […]

Have Your Say On The Future Of CX

Have your say on the future of CX

Does your business invest in CX? Every year hundreds of CX and marketing professionals like you take the survey to help the industry to gain a better understanding of the trends of CX. Share your insight on the future of CX and gain early access to our latest report on “Future CX Outlook in 2021” […]

Feedbackly – Qualtrics But Better!

real-time customer journey analyses

From time to time our customers and people ask me what is the thing that makes you different and better for your customers than your competition, let’s say e.g. Qualtrics? There are no easy answers to these questions as there are such a large number of great companies out there. But for us specializing in […]

Why Is CX Important for Startups?

eCom_conversions

As a startup owner, you would have to wear many hats, bearing many responsibilities. So, when someone brings up the topic of CX management, you might feel like it’s an impossible task.  But you would also be aware that nine out of ten startups are bound to fail, and you have to make it work […]

How to Use Micro-surveys to Collect Customer Feedback?

Customer survey - emotional experience

Here at Feedbackly, we specialize in automating collecting customer feedback data and making it to good use. This way we are also huge friends of micro-surveys. Micro-surveys are handy because they collect high-quality data and high-volume data at the same time. Only thing is that you would need to get a bit more creative than […]

Do companies with up to 10 people need a CX program?

Despite its popularity, many assume Customer Experience (CX) as a superfluous strategy only meant for companies that can afford quality resources and analytical tools. So, small company owners can easily question if they need a CX program on top of their marketing and sales priorities. However, it’s far from the truth. In fact, CX is […]

The Future of B2C: What Consumer-Facing Firms Must Know

The future of B2C

For businesses, every purchase is a vote from their customers, endorsing their brand and products. Therefore, customers have always been and will always be the central focus of B2C firms. However, customer preferences, behavior, expectations, and purchase patterns change over time, and businesses must cater to them effectively to thrive in the market successfully.  Here’s […]

The 3 Steps of Building a Working CX Strategy in Insurance

Insurance touches a lot of aspects of a customer’s life, yet it is also one of the industries that are struggling to win customers. Many factors, such as lack of digitization, poor interaction with customers, complex procedures, and lack of personalized service are identified as major reasons. Ultimately, all these boils down a lackluster customer […]