Free Webinar: New Standard in CX – Measuring Customer Emotions
Join our webinar with Zendesk to learn how companies can build stronger customer relationships and drive growth with the help of customer emotion data! Date: Wednesday, May 3 Time: 12 PM BST (UTC +1) / 2 PM EEST (UTC +3) Running time: 45 min >> Enjoy your free recording here The power of emotions can’t […]
How to Create a Customer Journey Map
Customer behavior is a complex phenomenon that evolves continuously. While it’s difficult to fit it within a framework, understanding your customers and forecasting how they will behave can help businesses to a great extent. A customer journey or buying journey encompasses every interaction that a customer has with the business from beginning to end. Think […]
Feedbackly + Aiwifi: Turning WiFi networks into powerful feedback touchpoints
Collaboration is what makes the magic happen, and that’s why aiwifi and Feedbackly have partnered to offer their customers comprehensive customer experience solutions specifically for WiFi networks. Aiwifi is a fast-growing company that offers AI-based Wifi marketing analytics and loyalty system for businesses of all sizes. Feedbackly, the other partner of this collaboration, is a […]
Email Survey – What and Why
Email surveys are one of the oldest and most popular methods of data collection. Most people use email for their day-to-day professional and personal activities, which makes it a great channel through which you can reach out to your customers. Also, sending out an email is easy, convenient, and cost-effective. It is an ideal survey […]
How Emotional Experience Impacts Business Results 
Why do customers choose one brand over the other when both offer similar products in quality and price? Why do customers cling to expensive brands when they can get one with the same functionality for cheaper? Loyalty and brand image may seem the obvious answers, but did you know that these eventually tie to customer […]
Top 4 Customer Experience KPIs for 2023
Customer Experience (CX) is important for your brand’s growth, and it’s only gaining more momentum every year. Unarguably, a good CX program needs Key Performance Indicators (KPIs). They help you measure and improve different aspects of CX, like customer satisfaction, loyalty, and happiness! If you hope to step up your CX game this year and […]
Customer Journey – Everything You Need to Know!
Startup brands are always keen on learning how to attract and retain customers. While there’s no one-size fits model to keep customers happy, understanding your customers in and out can certainly help. This is where the customer journey comes in handy. What is customer journey? A customer journey, also known as the buyer’s journey, is […]
Why you should focus on Employee Experience (EX)?
“To win in the marketplace, you must first win the workplace” – Doug Conant, Former CEO, Campbell Soup. Happy customers start from happy employees. So, when we speak about customer experience and why it’s so important, we must also address the importance of employee experience. If your employees aren’t satisfied with the company, then you […]
Free CX Audit – Evaluate the Current State of Your Customer Experience Program
The powerful yet free CX Audit is finally here at your service! Creating good customer experiences is more important than ever for companies – people choose you or leave you based on the experiences your business creates. That brings us to the next question – do you know what is the status of your CX […]