5 Reasons Why Retail Businesses Love Feedbackly

Clothes

If you are in the retail business, you would have access to a lot of customer feedback as you interact directly with customers. It offers you a treasure trove of data about your customers and their expectations and perceptions of your business. Did you know that you can profit and grow significantly with customer feedback? […]

What is Customer Emotion? The Must Know

Women jump

Lately, there’s a lot of priority given to customer emotions in the field of customer experience. Brands that are in the know about its impact are so focused on evoking the right customer emotions that are profitable for their business. But what is customer emotion? Customer emotions refer to the emotions that customers experience when […]

How to Become a CX Superstar? Customer Experience Online Course

CX Academy course

From influencing impulsive purchases to building loyalty, CX can be a transformative strategy for your brand’s success. But, reaping the full benefits of CX requires a thorough understanding of the concept. If you want to become a CX pro who knows how to get customers on board and win their loyalty, you have come to […]

How to Use Net Promoter Score Right?

Analyzing data

Net Promoter Score (NPS) is a CX metric designed to measure customer loyalty through their likeliness to promote the business to others. It shows you the percentage of customers who might engage in word-of-mouth marketing, advocating for your brand. Companies worldwide utilize NPS to assess brand loyalty and gauge retention rates. But, it’s noteworthy that […]

Boost Your Sales with Emotional Value Index (EVI®)

Purchase payment

For a business, there’s nothing more eye-candy than seeing customers flock to your store, admire your products, and go back with their hands full. But does this seem like a far-fetched dream for your business? Then, what you need is a fresh strategy! If your business is not profiting from a higher number of sales […]

Why Measuring Emotional Experience Is a Must-do?

Customer emotions

“Sell the sizzle, not the steak.” As the old saying goes, the best way to promote a product is by showing customers how they will feel about a purchase, even before purchase. It means you have to win their emotions.  Emotions play a dominant role in customer decisions. So, in this competitive world, it has […]

Why Collecting Omnichannel Customer Feedback Is Important?

Customer survey - emotional experience

Delivering an exceptional customer experience from day one is a deluded theory. It’s impossible. If you look at Google’s first appearance on the internet, it is pretty crappy by today’s standards. But they fine-tuned and improved it continuously based on user experience feedback.  Exceptional customer experience essentially stems from feedback, feedback, and more feedback. That’s not […]

4 Ways to Improve Customer Loyalty

Additional sales

Customer loyalty is a marker of a good customer experience. A loyal customer implies a happy customer. A report on CX trends by InMoment shows that around 60% of customers are more likely to shop from companies they prefer and 80% of customers admit that their love for a brand is stimulated by a gradual […]

Survey Monkey but better!

NPS customer feedback survey example

From time to time our customers and people ask me what is the thing that makes you different and better for your customers than your competition, let’s say e.g. Survey Monkey? This is the most common question simply because Survey Monkey is one of the pioneers in the CX industry and they have reached cool […]