Feedbackly – Medallia But Better!
Just some time ago I created a post “Qualtrics but better!” and some of the readers commented back, but what about Medallia? Well, that is an interesting question as Medallia and Qualtrics come to the market from the very same angle of being more expensive and not that robust enterprise software for the really heavy […]
Feedbackly – Qualtrics But Better!
From time to time our customers and people ask me what is the thing that makes you different and better for your customers than your competition, let’s say e.g. Qualtrics? There are no easy answers to these questions as there are such a large number of great companies out there. But for us specializing in […]
How to Use Micro-surveys to Collect Customer Feedback?
Here at Feedbackly, we specialize in automating collecting customer feedback data and making it to good use. This way we are also huge friends of micro-surveys. Micro-surveys are handy because they collect high-quality data and high-volume data at the same time. Only thing is that you would need to get a bit more creative than […]
Do companies with up to 10 people need a CX program?
Despite its popularity, many assume Customer Experience (CX) as a superfluous strategy only meant for companies that can afford quality resources and analytical tools. So, small company owners can easily question if they need a CX program on top of their marketing and sales priorities. However, it’s far from the truth. In fact, CX is […]
CX in Pharmaceutical Industry
As an indispensable component of the health sector, the cus is rapidly developing with the advancements of technology. With the growth, pharmaceutical companies are looking for ways to differentiate their interactions with customers to gain a competitive advantage in the market. But, that’s not it. Customers are looking for a difference too. According to a […]
The Importance of Having CX Professionals in Corporations
Every business is a customer-centric business because every corporation functions with the aim of serving the customer. But, how well does the importance of customers resonate within your organization? How well is it embedded in every segment of your corporation? Do your employees prioritize customers as much as you expect and emphasize? These are some […]
Why Customer Journey is So Difficult to Manage in Retail Industry?
Mapping the customer journey is a key element in every Customer Experience (CX) strategy across all industries. Essentially, a customer journey outlines all the major phases a client passes from the first encounter with the brand. It includes awareness, consideration, purchase, and post-purchase. Within the journey is a host of touchpoints that outline every engagement […]
How to become a Customer Experience professional
Customer Experience is not something that can be studied at universities, or at least not in many. And it is not something that has its own department or silo, as Forbes describes in this article. CX professionals are at the center of organizations. They are cooperating with sales, marketing, support, HR, and IT. Thus Customer […]
City of Helsinki Teams Up with Feedbackly to Improve Recreational Facilities
The City of Helsinki operates public recreation facilities to serve over half a million residents in the area, and have done so for decades. Helsinki is unique in that its inhabitants have the opportunity to enjoy the beauty of nature on land, at sea and on islands on foot, by bike or in a boat. You […]