How to build customer loyalty – 5 simple tips

Mexico

Getting customers is hard so why not try to keep the current ones even longer? Keeping them should be easier than getting new ones. You know them already, you know what they want and you know what they expect of you – or do you?  With fierce competitors building communities and aggressively marketing on price, […]

More sales with feedback in eCommerce?

Most eCommerce sites are run by data and hard analytics based on what their visitors have done on the site. This is of course very important. However, have you ever thought that the behavioral side doesn’t tell you everything?

The importance of qualitative customer feedback in eCommerce

Data, data, data – it is all about data nowadays. Still too often we tend to forget that it is not about the data, it is about the person – a human being. Your customers have feelings and emotions and many time they are rather irrational. That one was almost common knowledge so why am I telling […]

Increase your sales by listening to your customers

Do you know when your customer leaves satisfied or when there is a high risk that the negative feedback starts to spread on social media? Did you know that it is six times more likely that your customers will tell others about the bad experience he or she had than recommend your service? If you […]

How to save up to 4k€ on your analytics cost per year?

We are not the kings of our customers anymore. The tables have turned and nowadays the customer decides how to communicate with the companies and businesses he or she wants to. Combined with digitalization and social media boom, this has led to a situations where our field of communications is very fragmented. Some of your […]