Why is CX Important in Banking?
The role of banks as the mediator between people and their financial needs have only amplified in the recent past. But, as much as banks continue to play a significant role in people’s lives, the competition they face has also increased. There’s also the bitter pill that customers don’t necessarily enjoy banking as they face […]
The 3 Steps of Building a Working CX Strategy in Insurance
Insurance touches a lot of aspects of a customer’s life, yet it is also one of the industries that are struggling to win customers. Many factors, such as lack of digitization, poor interaction with customers, complex procedures, and lack of personalized service are identified as major reasons. Ultimately, all these boils down a lackluster customer […]
FREE eBook: How to Select the Best CX Tool for Your Company
You’ve taken the first step by becoming aware of the need for the right CX solution. Now the next step, the most crucial, is deciding on which one suits your brand best. By now, your business has realized the importance of optimizing your customer experience. The challenging aspect of getting this done is understanding the […]
Why Is It Important to Measure Customer Effort Score (CES)
Today, customers are hunting for convenience and ease. They are no longer ready to go through a time-consuming buyer journey to get hold of “fabulous” products. The pandemic, COVID-19, has made it clearer with customers switching to online stores, relying on doorstep delivery, and expecting prompt service. Have you ever considered how easy or difficult […]
4 Key Covid-19 Challenges for Grocery Retail
Before the pandemic, grocery retail was one of the thriving sectors catering to the daily needs of consumers. Even during the pandemic, and at present, demand for groceries remains the same as they serve the basic needs of people, but grocery stores are facing numerous challenges with regards to operations. If you are in the […]
The Main CX Terms that You Should Know
Although Customer Experience (CX) is a mature concept, it’s recognition as a standalone field with separate strategies and practices is relatively new to the business world. But, the importance of CX is being realized by both small and large companies today. If you are new to the field of CX or hoping to integrate CX […]
The Exponential Growth of Ecommerce
There’s no doubt that the field of eCommerce is growing at an unprecedented rate at present, with more and more startups kickstarting their entrepreneurial journey online. As the pandemic brought conventional business interactions to a halt, barricading the typical brick-and-mortar experience, customers turned to their next best alternative; online stores. This led to a drastic […]
CX as an Opportunity on the Markets
Although CX has been repeatedly indicated as a top priority in the business industry at present, the statistics present a different story. While companies are beginning to realize its importance, only 24% take the effort to measure the impact of CX, and just 1 out of 10 companies actually do it right! Thinking what could […]
CX in Pharmaceutical Industry
As an indispensable component of the health sector, the cus is rapidly developing with the advancements of technology. With the growth, pharmaceutical companies are looking for ways to differentiate their interactions with customers to gain a competitive advantage in the market. But, that’s not it. Customers are looking for a difference too. According to a […]