Why Is Customer Experience So Important To Measure?
There’s a lot of buzz right now about customer experience (CX), and why it’s the next big thing for companies to differentiate themselves in a competitive market. But what are people really saying? By dedicating themselves to a better customer experience, companies can reap many benefits including higher revenues and retention, happier employees, more recognition, […]
3 Easy Ways To Improve Your Customer Feedback Measurement Strategy
The biggest mistake that a customer service manager can make is assuming that anecdotal evidence is sufficient in properly identifying the overall satisfaction of your customers. Many companies just assume that their customers are happy or worse yet, they fall victim to confirmation bias when looking through support requests or customer feedback. After years of […]
Innovation and Customer Experience
The single most important reason new products and services frequently fail to find massive commercial success is the misunderstanding of the core difference between innovation and invention.
Feedbackly’s iPhone Giveaway – And The Winner Is…
As you may know, Feedbackly’s survey editor allows you to create an ‘upsell’ question type which is mainly used to collect customer emails for the purpose of sending automated upsell offers directly to them on a later date. This tool is immensely powerful because you are able to configure these emails to be triggered in […]
CX Academy 3
As we want to help you to make most out of our service, we’ve created Customer Experience Academy to guide you through the essentials. This is the Third part where we discuss what does it mean to run multichannel CX measurement! Usually our customer base is fragmented into different segments based on how they communicate with us […]
CX Academy 2
As we want to help you to make most out of our service, we’ve created Customer Experience Academy to guide you through the essentials. This time we’ll check out what you actually can find when you are logged in and tell you what to do with all the information you’ve collected. In short, we´ll see how […]