Virtual Fireside Chat with Stockmann: Emotional Experience – What, How, Why
Recording now available! Join us for a cozy fireside chat to learn how and why Stockmann, one of the biggest retailers in Finland, is measuring Emotional Experience. Date: Wednesday, March 30 Time: 9 AM EDT (UTC -4)/4 PM EEST (UTC +3) Running time: 60 min >> Enjoy your free recording here PS! On March 29th 2022 took […]
Virtuaalinen takkakeskustelu Stockmannin kanssa: Tunnekokemus – mikä, miten ja miksi? (in Finnish)
Liity seuraamme rentoon takkakeskusteluun kuulemaan, miten ja miksi Stockmann, yksi Suomen suurimmista vähittäiskaupan toimijoista, mittaa tunnekokemusta. Milloin? Tiistaina 29. maaliskuuta 2022 klo 16:00Missä? VerkossaKesto: 60 min >> Katso ilmainen tallenne täältä Tunnekokemuksen on todettu olevan käänteentekevä sitä mittaaville yrityksille. Asiakaskokemuksen ja markkinoinnin ammattilaiset ovat entistä kiinnostuneempia oppimaan, kuinka he voivat mitata ja hallita asiakkaiden tunteita. Tästä syystä kutsui […]
Pro Tip: A Simple Emotional Experience Survey for Purchase Stage
Emotions go beyond the willingness to promote and recommend as well as ease of use or doing business – CSAT, CES, NPS, etc are good – but not enough. Emotions drive our purchase behavior – 46% of consumers say that customer experience is the main driver of the purchase decision whereas pricing is only 20%. […]
How to Measure the Impact of Human Emotions on Your Business?
As a business owner, you might already be aware that customer emotions – be it indifference, joy, or dissatisfaction, have an impact on your business. But did you know that prioritizing and analyzing customer emotions can benefit your brand in a multitude of ways? Customer emotions influence many factors like satisfaction, loyalty, advocacy, and brand […]
How Data Analytics Helps You Optimize Customer Experience
Customer Experience is one of the major factors that attracts or deters customers from your business. It has the potential to help your brand stand out from the rest and gain leverage in the competitive market. A great CX program stems from a thorough understanding of your customers. It is only by understanding their emotions, […]
Feedbackly Product Update: tons of pre-built survey templates, new question type, and more (Dec 2021)
Ho ho ho, Merry Early Christmas! We have amazing news for all the CX and feedback fans! 🎅 We have been working hard on great updates, and in fact, the work continues to bring you new awesome product updates. In Feedbackly, our focus is to help our customers gather high-quality feedback data and we wish […]
Free Webinar: What’s After NPS? Emotional Experience Is Dominating The CX Market
Recording now available! >> Enjoy your free recording here Technology is developing faster than ever before and this is one of the reasons why Customer Experience and managing it has become a competitive advantage of the businesses that win in the long term. In order to manage it, you need to measure it. Leaders in […]
Why Feedbackly is the Best CXM Tool for Automotive Industry
If you are engaged in the automotive industry and are looking for resources that would help you optimize the customer experience in your business, this article is for you! Customer behavior in the automotive industry is unique, and therefore attracting and retaining clients need a different strategy. Think about it. Most of the time, buying […]
EVI vs. NPS – Which CX Metric is Better?
If you have implemented a CX strategy for your business, you would know that CX metrics are an important aspect of it. They help you keep track of changing customer behavior and the performance of your business more effectively. When it comes to measuring CX, EVI® and NPS are two indispensable KPIs used by businesses […]