Heads Up! A Sneak Peek into the Big Product Updates Rolling Out Soon
We are in the last steps of preparing for the big Feedbackly survey tool update. Feedbackly is known for listening to its customers’ wishes, and making their CX dreams true. During the next few months, we will start rolling out a series of bigger and smaller updates for everyone to use and so that you […]
Feedbackly + Aiwifi: Turning WiFi networks into powerful feedback touchpoints
Collaboration is what makes the magic happen, and that’s why aiwifi and Feedbackly have partnered to offer their customers comprehensive customer experience solutions specifically for WiFi networks. Aiwifi is a fast-growing company that offers AI-based Wifi marketing analytics and loyalty system for businesses of all sizes. Feedbackly, the other partner of this collaboration, is a […]
What is a Good NPS Score?
It is costlier to attract a new customer than to retain an existing one. This much has been clear for those of us heavily invested in the field of CX. Therefore, it’s important that businesses focus heavily on building customer loyalty. It not only helps in retaining clients but also attracts leads through word-of-mouth marketing. […]
How to calculate CSAT (Customer Satisfaction Score)?
Customer Satisfaction Score (CSAT) is a key performance indicator (KPI) used to gauge how satisfied customers are with a company’s products, services, or experiences. Understanding how to calculate CSAT can help businesses improve their customer experience and increase loyalty. This guide will walk you through everything you need to know about CSAT, including its calculation, […]
Email Survey – What and Why
Email surveys are one of the oldest and most popular methods of data collection. Most people use email for their day-to-day professional and personal activities, which makes it a great channel through which you can reach out to your customers. Also, sending out an email is easy, convenient, and cost-effective. It is an ideal survey […]
How Emotional Experience Impacts Business Results 
Why do customers choose one brand over the other when both offer similar products in quality and price? Why do customers cling to expensive brands when they can get one with the same functionality for cheaper? Loyalty and brand image may seem the obvious answers, but did you know that these eventually tie to customer […]
Top 4 Customer Experience KPIs for 2023
Customer Experience (CX) is important for your brand’s growth, and it’s only gaining more momentum every year. Unarguably, a good CX program needs Key Performance Indicators (KPIs). They help you measure and improve different aspects of CX, like customer satisfaction, loyalty, and happiness! If you hope to step up your CX game this year and […]
Alternative for CSAT – Emotional Value Index EVI®
Customer satisfaction is a paramount factor for the success of a business. After all, you can only thrive in the market as long as you have a client base. So, keeping your customers happy is the secret to keeping the wheels moving. Businesses use different metrics to determine how customers feel during the buying journey. […]
Customer Journey – Everything You Need to Know!
Startup brands are always keen on learning how to attract and retain customers. While there’s no one-size fits model to keep customers happy, understanding your customers in and out can certainly help. This is where the customer journey comes in handy. What is customer journey? A customer journey, also known as the buyer’s journey, is […]