The Importance of CX in Retail: Why It Matters More than Ever?
As businesses that directly engage with the end user, retail brands cannot ignore the impact of customer experience. Faced with tough competition and demanding customers, they are forced to step up their game or fall behind the market. Building strong relationships with customers is crucial to your retail brand’s success, and customer experience is your […]
Free webinar: Turning One-Time Buyers Into Loyal Customers
Black Friday is known for one-time purchases. Join this webinar to learn how to turn your one-time buyers into loyal customers! Black Friday is just around the corner. We all know this day is all about one-time offers, but it doesn’t need to generate only one-time purchases. The spike in customer acquisition traffic from an […]
The Future of CX in Retail: All You Need to Know to Be a Winner
If there’s one industry that was heavily disrupted during the pandemic, it is retail. Many retail businesses have lost while others have managed to thrive with the shifting landscape. One thing remains clear-cut. Your customer expectations have changed. If you want to retain your loyal customer base and continue to attract new clients, it’s important […]
4 Key Covid-19 Challenges for Grocery Retail
Before the pandemic, grocery retail was one of the thriving sectors catering to the daily needs of consumers. Even during the pandemic, and at present, demand for groceries remains the same as they serve the basic needs of people, but grocery stores are facing numerous challenges with regards to operations. If you are in the […]
5 Key Steps When Approaching CX in Retail
If you are in retail, you are in the front-end of the business industry –the closest to customers. But, then again, you are not alone. Unless you are providing a product or service with an impeccable Unique Selling Point (USP), you would have many rivals racing in the competition to acquire the largest customer base. […]
Why Customer Journey is So Difficult to Manage in Retail Industry?
Mapping the customer journey is a key element in every Customer Experience (CX) strategy across all industries. Essentially, a customer journey outlines all the major phases a client passes from the first encounter with the brand. It includes awareness, consideration, purchase, and post-purchase. Within the journey is a host of touchpoints that outline every engagement […]
CX Do’s and Don’ts in Retail Industry
The retail industry can massively gain from customer experience because of its close-bound relationship with customers. This is especially true for stores that have many competitors selling close substitutes of its products and want a non-price strategy to set them apart. However, when designing an effective customer experience strategy, it is important to have a […]
How is COVID-19 Affecting the Retail Industry?
This story is ongoing and all information is up-to-date as of March 17th, 2020. The information in this article does not apply to regions where retail stores are closed completely. These certainly are strange times. Coronavirus (COVID-19) has forced some countries to halt some economic activity in an effort to slow the spread of the […]
Location, Location, Location. Where Do I Put My Feedbackly Terminal?
The Feedbackly Terminal is a sophisticated iPad based device that is currently being used in over 300 customer locations, collecting valuable customer feedback data for leading customer-centric businesses all over the world. With features like customer satisfaction surveys, open ended response capabilities and a unique ‘upsell’ iPhone competition, the Feedbackly Terminal is truly one of a kind. […]