How to Measure the Impact of Human Emotions on Your Business?
As a business owner, you might already be aware that customer emotions – be it indifference, joy, or dissatisfaction, have an impact on your business. But did you know that prioritizing and analyzing customer emotions can benefit your brand in a multitude of ways? Customer emotions influence many factors like satisfaction, loyalty, advocacy, and brand […]
Why and When You Should Consider CX Trainings
Does your organization need CX-oriented training? Is it really that important? Can’t you figure it out on your own? Well, the Future CX Outlook Report dives into this subject following its research on CX training. After interviewing 500+ businesses globally, the report concludes that organizations around the world are heavily investing in Customer Experience training. […]
Free Webinar: What’s After NPS? Emotional Experience Is Dominating The CX Market
Recording now available! >> Enjoy your free recording here Technology is developing faster than ever before and this is one of the reasons why Customer Experience and managing it has become a competitive advantage of the businesses that win in the long term. In order to manage it, you need to measure it. Leaders in […]
Why Should Your Business Measure Emotional Experience?
Emotions play a big part in our lives. Everything from relationships to day-to-day purchases is governed by emotions up to some extent. Have you ever thought about the role played by customer emotions on your business? It’s a vital aspect of learning about your ideal customer persona and how to make them feel satisfied. In […]
Most Common Pitfalls When Taking Action on CX Data
As a customer-centric business, you would already know that data is the way to enhance customer experience. But, if the actions you implemented based on CX data aren’t rewarding you with the expected results, that’s obviously an issue of great concern. After all, the ultimate goal of investing so much effort into gathering and analyzing […]
The Fundamentals of Turning CX Data into More Loyal Customers
Our previous article focused on generating leads and attracting new customers to your business using CX data. If you have achieved that, congratulations! Your customer base has increased. However, your task doesn’t end there. Businesses should pay equal attention to retaining their existing customers and improving customer loyalty. Putting things in perspective, statistics show that […]
Free Webinar: Spotting Opportunities From Positive And Negative Feedback
Recording now available! >> Enjoy your free recording here One of the biggest questions regarding the collection of customer feedback is: How can you make customer feedback work for your business? At the next CXforum webinar, Troy will tackle this question and help you understand how to collect quality data from your customers, how to […]
Free Webinar: How Winning Companies Turn Customer Experience Data Into Action
Recording now available! >> Enjoy your free recording here Measuring CX is more popular than ever, but only a few businesses are following the main principles of Customer Experience Analytics and actually getting valuable insights from the customer feedback gathered. It doesn’t need to be that difficult. CXforum invited two experts to show you how […]
How to Retain More Customers with Better CX?
In one of our latest articles, we discussed strategies to attract customers with a strong Customer Experience (CX) program. But, you would already know that attracting customers is not sufficient for the success of the business. It’s equally or more important to focus on retaining them. Statistics show that increasing customer retention by just 5% can […]